Procurement and Delivery Strategies Research Paper

Procurement and Delivery Strategies - Research Paper Example The growth of health services has seen a major rise in the Queensland region. There has been a significant increase in the number investments in the healthcare sector. The establishment of the Sunshine Coast University Hospital (SCUH) project is a shining example in this case. The proposed hospital is expected to start operating by the end of 2016 having bed capacity of 450. This would be gradually increased to 738 beds by the end of 2021. The total cost of the project has been pegged at $1.97 billion. The hospital is expected to provide a host of multi-specialty treatments to patients. Future plans of the project include providing specialized community based healthcare service to the local community, and setting up of an academic and research centre which would collaborate with the local universities for providing quality education and research opportunities for the potential health workforce of Queensland. The SCUH also plans to develop a private hospital on the campus located at K awana. The land procurement for this unit has started in 2010, and the unit is expected to be operational by the end of 2013, thereby, catering to the increasing healthcare requirements of the people of Kawana area (Queensland Government-a, 2010).http://www.buildinghealth.qld.gov.au/schospital/pdf/masterplan_es.pdf1.2Â  Background to Public-Private Partnerships (PPP)Public-Private Partnerships could be defined as an agreement or a contract between government and a private agency for funding a new venture.

Internet Marketing Essay Example | Topics and Well Written Essays - 2000 words

Internet Marketing - Essay Example From this paper it is clear that in the present scenario people has become very much addicted to internet. For this reason companies are using internet as an important tool for promoting their products and services. The company Nike also use internet for marketing its products. This firm has a wide range of products which are promoted and sold via internet with the help of online sites. This multinational company is into the business of manufacturing and selling of apparel products, sports accessories, footwear etc. Nike use internet efficiently for increasing its customer base and sales.This discussion highlights that  the strategy of internet marketing is used by the firm by implementing different tools or elements of internet marketing. Digital marketing is one of the major elements of internet marketing.   Nike uses digital marketing platform like social networking sites, website and emails for performing its marketing activities. In its e-commerce site, Nike sells its variou s products with the help of internet. The technological factors like online fund transfer, electronic data maintenance etc are used by the organization for conducting its online business activities.   Nike enjoys different benefits from its internet business. With the help of its online present the company is able to interact effectively with its customs, acquire more customers and has reached to maximum number of people. Internet marketing also facilitates the company in getting feedbacks from its customers.